KAREN CARTER
Executive Creative Director
Innovative and creative, Karen is a talented marketing communications professional who is results-focused with extensive direct client and agency leadership experience. Embraces well-thought-out strategic planning, design, and launch of integrated marketing programs and campaigns, which led to market expansion and revenue growth. Karen applies a project management approach with a big-picture perspective and a team-building mindset.
Owns the client relationship and establishes and evolves client creative strategy. Empowers conceptual thinking and brings ideas to life with purpose and dedication to the message and brand. Develops and delivers compelling creatives, storytelling, and messaging entrenched in strategy, market research, and insights. Challenges and inspires creative teams to produce world-class work.
Skills:
Marketing Director
Creative Director
Public Relations Professional
Social Media Strategy and Marketing
Digital Marketing
Brand Development
Marketing Concept Strategy
Visual Storytelling
Product Marketing
Graphic Design
Analytics and Metrics
Project Management
Team Work & Collaboration
Campaign Leadership
Conceptual Thinking
Collaborates, Brainstorms, and Strategize
Complex Problem Solver
Big Picture Perspective
Strengths: Intuitive, knowledgable, skilled, dedicated, and enthusiastic. A keen understanding of digital media, website creation and management, social media management, print, media management, and public relations. Working with the creative group's dedicated professionals, Karen values creative and successful communication campaigns for diverse audiences.
Focused areas of expertise:
- Overall Communications
- Marketing & Advertising
- Media & Public Relations
- Social Media & Web (Geeky) Guru
- Public Process Communications
- Election Strategy & Campaigns
- Community Engagement
- Event Promotion
